Maruti Suzuki has officially renamed its newly launched SUV, the Maruti Victoris, as Suzuki Across for the Seychelles market in Africa. The model has appeared under the new name in the overseas lineup, confirming Suzuki’s strategy of using a different badge for international markets while retaining the same vehicle underneath.
This development highlights Maruti Suzuki’s growing focus on exports, with India-manufactured vehicles being adapted for global regions through strategic branding changes. Despite the name change, the SUV remains identical in design, features, and core mechanicals.
Reason Behind the Name Change
The Victoris name is being used primarily for the Indian market, while Suzuki Across aligns better with Suzuki’s global naming strategy. The Across badge is already familiar in some international regions, making it a suitable choice for export markets like Seychelles.
Key reasons include
- Market-specific branding requirements
- Better global name recognition
- Avoidance of trademark or regional naming conflicts
Design and Styling
The Suzuki Across carries the same bold and modern SUV design as the Maruti Victoris, aimed at offering a premium road presence.
Exterior highlights include
- Upright SUV stance with muscular proportions
- LED headlamps with integrated daytime running lights
- Wide front grille with chrome accents
- Dual-tone alloy wheels
- Panoramic sunroof
- Strong shoulder lines and sculpted bonnet
Interior and Cabin Experience
Inside, the Victoris-based Suzuki Across focuses on comfort, technology, and practicality, making it suitable for both urban and highway use.
Interior features include
- Large touchscreen infotainment system
- Fully digital instrument cluster
- Wireless Android Auto and Apple CarPlay
- Premium audio system
- Wireless charging pad
- Ventilated front seats
- Head-up display
Safety and ADAS Technology
Safety is a major highlight of the Victoris platform, making it competitive in global markets.
Safety features include
- Level-2 Advanced Driver Assistance Systems
- Adaptive cruise control
- Autonomous emergency braking
- Lane keep assist
- Blind-spot monitoring
- 360-degree camera system
- Multiple airbags
- High-strength body structure
Engine and Powertrain Details
For the Seychelles market, the Suzuki Across is expected to be offered primarily with petrol powertrains.
Powertrain options include
- 1.5-litre naturally aspirated petrol engine
- Manual and automatic transmission choices
- Optional all-wheel-drive system
Hybrid and CNG powertrains are part of the Victoris lineup in India but may not be introduced in Seychelles at launch.
Specification Comparison Table
| Specification | Maruti Victoris (India) | Suzuki Across (Seychelles) |
|---|---|---|
| Body Type | Mid-size SUV | Mid-size SUV |
| Drive Layout | FWD / AWD | FWD / AWD |
| Engine | 1.5L Petrol / Hybrid | 1.5L Petrol |
| Transmission | Manual / Automatic / e-CVT | Manual / Automatic |
| ADAS | Level-2 | Level-2 |
| Sunroof | Panoramic | Panoramic |
| Market Position | Domestic | Export |
Why This Move Matters
Rebranding the Victoris as Suzuki Across shows how Maruti Suzuki is positioning its India-made SUVs for global success. By using a familiar international nameplate, Suzuki can improve acceptance in overseas markets without altering the vehicle itself.
This approach strengthens India’s role as a global manufacturing hub for Suzuki while expanding the brand’s SUV presence in Africa and beyond.
