Bajaj Auto has reinforced its position in India’s premium motorcycle space after reporting strong growth in sales and revenue during the December quarter of FY2026. The company said its higher-end motorcycle portfolio, led by KTM and Triumph, delivered around 50 percent year-on-year growth, underlining a clear shift in consumer demand toward performance-oriented and premium products.
The surge was largely driven by KTM, which posted its best quarterly performance in more than three years. Bajaj Auto management attributed the improvement to sustained demand for the Duke series and Adventure motorcycles, supported by focused product actions and improved market availability. The company indicated that KTM’s recovery comes after a prolonged period of softness in the premium motorcycle category.
Triumph also contributed meaningfully to the overall growth, with steady demand across its Speed and Scrambler models. Bajaj Auto said it maintained price stability for Triumph motorcycles despite higher taxation on models above 350cc, choosing to absorb the impact to protect volumes and brand momentum. The company expects further traction once its new sub-350cc Triumph motorcycles enter the market later this year, which are aimed at expanding the brand’s reach.
In the domestic mass-premium segment, Bajaj Auto noted early signs of revival, particularly in the 125cc-plus category. The refreshed Pulsar lineup showed improving retail traction, suggesting a gradual recovery in discretionary spending. Management indicated that sustained demand in this category will be critical for overall volume growth in the coming quarters.
The company also reported progress in its electric vehicle business. Sales of the Chetak electric scooter improved sequentially, supported by better supply and expanding distribution. Bajaj Auto reiterated its long-term commitment to electric mobility, while maintaining a balanced approach between internal combustion and electric platforms.
On the international front, Bajaj Auto said export markets showed signs of stabilization, with improving demand across Africa, Latin America, and parts of Asia. The company highlighted that easing inventory pressures and better macroeconomic conditions in key regions supported the recovery.
Looking ahead, Bajaj Auto plans to strengthen its product pipeline with new motorcycle platforms and updates across segments. The company said its strategy remains focused on premiumisation, disciplined pricing, and portfolio expansion to sustain growth amid a competitive two-wheeler market.
